Events

Saturday, November 24, 2012

Thinking Out Loud: The Library of the Future

On a Saturday afternoon most libraries are buzzing with activity. Children are exploring their areas and favorite books. Computers are constantly on and the printers are just as busy. Adults casually browse books or movies for something to with the family or for quite time. The scene as it is played out here is similar in every public library. It's a very nice scene but a nagging question keeps turning up like a bad penny, What happens when everything goes digital? Will citizens want or need to go to a library? To put it bluntly, how will the library survive? This is by no means a gloom and doom post. It is merely observing the changes that have come about in the past ten years, taking note at the technology of today and predicting what may become a reality ten years from now. For example, the iPod gave music lovers the ability to carry all their favorite tunes with them everywhere they went. The demise of audio cd was close at hand. Are they still used today? Absolutely, but iTunes has made purchasing and downloading painless. How long will physical audio CD be around? Hard to say but it would be a guess that it won't be much longer before children today will be telling their kids what a CD looked like and how it was used. Another example that pops to mind is the GPS systems that help drivers navigate their way through unfamiliar areas. Again, a tool that has made life simpler but has not destroyed all print formats of maps. At least not yet. Books too have become questionable in the next several years. Frankly, it is hard to believe that e-readers and tablets have made it at least conceivable that printed books are on the way out. So again the question remains how will the library survive? Perhaps the best way to answer this question is to think about the needs of the typical public library patron. They need and want information as quickly as possible. Entertainment, whether it is reading, viewing or listening, is also important. They like to be self-reliant in retrieving their information yet on certain occasions when they've hit the proverbial brick wall, they seek the advice of a library professional. Put all of this together and it becomes a very interesting future indeed. Indulge these questions for just a moment: !. Will the "physical" library card be needed in or will it be a digital card? 2. When will publishers stop printing books switching totally to digital form? 3. When the majority of the library's collection is digital, will patrons still need or desire hard copy editions of books? 4. More importantly than questions one to three: Will patrons still come to library for their information or entertainment needs? These questions are quite loaded to be sure, However, they are important to explore. Taking on the library card issue, there will always be a need to issue a identification number for each patron in order to give them access to the library's resources The question here is whether the library card will be an e-reader encoded with the library's information and GPS given to patrons to use to download materials they desire. First reaction is that e-readers/tablets are very expensive. Yes, they are now but in five to ten years there could an economical e-reader produced just for the libraries purpose to buy in bulk and provide them to their patrons. Especially those who do not have the means of purchasing their own e-reader. Books are still be printed today obviously, but go to any bookstore and check out their inventory on display. Just as with the library, there is a mix array of books in the traditional forms, e-readers and the accessories that go with it, games, toys, and stationary products. The book areas are getting smaller due to the fact that technology is claiming more space. This is especially true in the libraries. At the moment the collection development budgets of most libraries are split down the middle to pay for databases, subscription to services like Overdrive, and printed books. It won't be long before the printed book budgets will be smaller due to the lack of printed books to buy. This lumps in to what the patrons will desire. Sales of e-readers are increasing, not decreasing. Sales of printed books, are not on a decline at the moment but as more readers get comfortable reading digital books, will they still want the printed. Think of the die hard vinyl record fans. There are those who claim they would never go to a CD, the music didn't sound the same. That's true, it didn't sound the same, it was better. Once audio CD were accepted, the rest is history. There will be those who will cling to the pages and hardcover books, and to be sure there are plenty of them out there. (Myself included) As time rolls on, even the diehard fans of books will be looking at e-readers as an acceptable evolution of the written word. If everything becomes digital, it may be a harder sell to get patrons into the door. This is where library programming will have to become the top service they provide. Storytime, book clubs, discussion groups and other programming will be the only reason why the community will come together at the library. In essence, the library will become a social gathering place. However, that is not as bad as it may seem. Books and stories have always had the ability to bring people together and libraries will always be the conduit for authors to get their message out. No doubt that the staffing of libraries will be greatly effected by the change. This is not the time to fret over what's the come. This is the time to plan to make the future what librarians' envision it to be in order to serve future patrons. If the profession as a whole ignores the planning process, and goes along with the flow then surely the libraries will fall into the pages of history as a really wonderful place that use to be there for everyone. For the librarians, who are not afraid of what the future holds, than this is the time to plan. Whether you are in a position of leadership or not, the moment is ours to carve out the future and make it a good one. Think of it this way, future library lovers are depending on this generation of librarians to bravely go where no librarian has gone before. The devoted library patrons deserve no less than the very best planning now for the future.

Friday, November 9, 2012

Education and Politics: Keeping Communications Open

The political season is over for a while. The President has gained another four years to add to his resume and to continue with his policies. It is always a "mixed" feelings for librarians around this time of year. The support of one candidate over another is usually toned down in front of patron due to the fact that librarians are to be neutral and not offend their fellow citizens who support the library with tax dollars. However, this is not always easy to do. Librarians and library advocates must become politically involved now more than ever. If for no other reason to protect their libraries from budget cuts that seem to lurk about when the economy is bad and even in some cases when they are good. It's a harsh reality that libraries live and die by the "support" they receive from the community. The very first place to go for that support is city officials state representatives and anyone in government positions who can aid the library when times are lean. Many politicians, if not all will claim that education and libraries are very important to the community when campaigning. However once they are in office, excuses are made at every turn why there is a lack of support and interest in the libraries. Perhaps its because politicians lump libraries in with the schools and education. (That is the case in Michigan, where they are an agency of the Department of Education) This is well and good in some ways but it fails to see the unique roll public libraries have in communities. The challenge for library advocates is to be "heard and seen" by elected officials throughout the year. Even when it's not time to go "vote." There are state library associations that are very good at connecting legislators with the profession. Typically there is a library "legislative" day when the two sides come together to talk about the issues and concerns of libraries. This is a wonderful event and idea. This is where the conversations start but it should be by no means where it ends. Library advocates should not miss the chance to invite local officials to the library to see first hand the great programs and services libraries provide to their constituents. This is where the conversation not only continues but turns into a lesson of what makes a library important to the community. Why libraries are the life-lines for so many users? Why legislators should look to libraries as the place to keep the community thriving. Officials just like the citizens need to be educated on what the library does and how they serve the public. This is not a one time lesson to be learned. it actually a lesson that needs to be repeated and expended over the years. If libraries are fortunate there will be those who not only remember the lessons but will pass on what they have learned to family and friends. This helps the library community tremendously. If the legislators to share what they know it's akin to striking gold in the library world. Taking baby steps is the best way to begin. Start the conversation, invite officials to the library and last never let them forget that the library exists. Give updates on what is happening at the library, show statistics on the great programs, let them know how businesses have been served and are supporting the library. Politicians, no matter the party love to hear good news from their area. Thy also want to share the news and in some cases take credit for it too. That's okay let them. If they feel that this will make them look good then it looks good for the library too. It would be a wonderful day when a Presidential candidate adds to his platforms that all libraries are protected by the U.S. Constitution and they will never close. There is no need to hold one's breath for that. It won't happen. Nor should it in many respects. However it couldn't hurt to have a law enforced that all communities, large or small, should have a library. Could it? Something to continue to strive for in the future.....

Friday, November 2, 2012

Book Series Are Wonderful, But.....

There is so much that can be celebrated about books and reading in general. Stories written today are fast paced, feature interesting characters and plots that keep the reader begging for more. Librarians in general love this. After all, without great writers and their stories, the bookshelves would be bare. (That includes the virtual bookshelf too.) For every "great" idea there is a side effect that can be considered the "down" side of the idea. Yes, with all the wonderful authors there is a down side. Serials. It seems that this is all that publishers want to put out these days. Look at the children's books, Diary of A Wimpy Kid, Percy Jackson and not to be forgotten, the one who may have started this crazy trend, Harry Potter. Adult titles have gone the same route with canned series from such authors as James Patterson, Janet Evanovich and Sue Grafton. This blog may cause authors, librarians and avid readers alike to scream in unison that serials are good because they cultivate readers. While this fact is not being disputed, another viewpoint is being offered to be considered. To put it delicately, serials are to the mind what sitcoms are to the eyes. They are great for entertainment but eventually the excitement fades. From that point, everything is stale, from the plots, to the characters and to the style in which distinguishes the author's work. Rarely is there an author who can keep a readers attention with the same character and story line for an extended period. Many will point out that Evanovich's Stephanie Plum has managed to entertain her audience through eighteen stories, (Number nineteen will be out soon) and there does not seem to be an end in sight for Stephanie Plum. While this may be true, one has to ask themselves how long can Ms. Evanovich be able to keep things fresh and new? The publishers and the author may be hoping through number one hundred but it just doesn't seem "logical" that readers would hang around that long with one character. Series that must be read in order can deter a late-comer from picking up the series to begin with. Classic characters such as Nancy Drew or Sherlock Holmes never required the reader to begin with their first story in order to enjoy the series. All one had to do was to pick up one story and be introduced to the characters. It was simple, quick and a wonderful way to meet a new fictional friend. In modern serials, it almost feels as though the reader has made a contract with the series that they will be involved from book one all the way to the end. Can this be a stretch? An exaggeration? Yes. Should all libraries protest these series and ban them? Nope. As a cheerful capitalist once stated: the market will decide when the characters should fade into the reader's memory. Indeed that is true. Harsh reality but true none the less. So why complain about series when there really doesn't seem to be a great big problem? Consider this a plea to the publishing world and the authors who write wonderful novels, to create a nice balance of series and stand alone stories. There are readers who will follow a series just for guilty pleasure,(Try Vampirates, its a wonderful trot into a world that is unique and it is definitely a pleasure that will not make one feel guilty.) and that's a good thing. However, once in a while it would be wonderful if there is a story that entertains the reader with only two covers and the pages in between. Once the last page is turned, there should be a sense of closure. Series just don't provide that. In this hectic world of ours, sometimes a perfect ending is what a reader really needs and wants.

Tuesday, October 30, 2012

Library Planning to Cultivate Tech Confidence Patrons

The question of whether libraries will survive the digital age is spoken about reviewed and asked in library professional journals, conferences and among librarians all around the world. It seems that the digital age seems a little frightening but exciting at the same time. The possibilities of endless avenues of information seems endless. Yet a times a bit overwhelming. Where does a librarian begin to shift through the maze of digital text to find that right balance to satisfy every patrons needs? As any wise librarian will tell you it begins with the community in which the library serves. This can be a blessing or a curse depending on the community. The trick is to find that even pace that brings everyone along. The issue of "digital divide" is not an unfamiliar topic. it began with the age of the Internet when librarians rightly pointed out that not everyone would have access to the web and not everyone is computer literate to understand how to delve into the web of information. As the decades have passed there are more households with computers than without. There are schools that can not and will not function without computers, even in the poor school districts. Children have become more tech savvy than the adults in their lives. Even though all of this may be true in many respects there is still a need to widen the bridge over the divide to assist everyone in connecting to information that can make a difference in their personal life. Which by the way, in helping the community become digitally strong and savvy, libraries keep the community sustainable and growing. Will everyone come along? No but the majority that will need the librarians in their community to lead and teach them how to use the tools of tomorrow. So what should every library, whether big or small, do to keep up with the digital wave? First and foremost be informed on the different ways in which people are gathering information today. The tools that are used today are not the same as ten years ago. Patrons will use everything from cell phones to laptops to traditional books, it almost seems that libraries must offer everything to everybody that walks into the door. That is not only overwhelming but costly. Obviously, libraries can not afford to offer everything. The compromise lies in planning for what will come down the pike to secure ways to keep patrons informed and tech confident. Tech confident? Yes every new technology brings with it excitement and nervousness. As long as librarians are at the forefront of technology changes and advances, patrons will have a mentor that can guide them in using the tool effectively. Which takes away the nervousness and fears. This brings about the confidence that allows everyone the freedom to experiment in using the "tech" tools and make it work for them. The next step is planning that allows the new technology to be woven into what the library currently offers. If done correctly, patrons, once they begin using the technology, will wonder how they ever got along without it before and they may not want to ever let it go. Remember don't let go of the oldies and goodies too quickly. There is room for the old and new tools to work together. Third, most importantly is training and informing every member of the library administration and staff on advances in technology that will change the way patrons will be using information. Without this technology plans fall flat and miss any targeted goals. Without this there is a missed opportunity to be creative with technology and finding ways to help the community grow. Unfortunately, this is the biggest risk that all libraries face. Lack of vision to see how new technology will fit into the library's current offerings. If there is a lack of planning or vision than this can lead to only to the closings of more libraries. One of the big questions to ask your library community: Do you want to risk their library closing? This discussion can turn into how technology has changed the landscape of libraries good or bad. Even how technology has the opportunity to take the place of the "physical" library building and employ fewer library professionals provide reference services. These are valid concerns however it is a discussion for another time. The most important discussion is how to use this technology to keep libraries relevant, reliable and ready to serve the community. This is just the first step, there is so much more to come.

Saturday, September 29, 2012

The Evolution of "Geek" In The Library

Back in the day, about thirty or so years ago, a college student spending a Saturday night at the library would have been labeled a geek. Translation of that label would mean that the student was too smart to know that they should have life like the other students who are at an afterglow party of a football game. Spending the Saturday night at the library did not fit the "normal" student's weekend plans. It's sort of ironic that the I "geek" the library theme would become popular years later. It seems that the library marketers thought it was time for everyone to "embrace' their inner geek. Is this the best marketing approach to take? At first, the answer from this blog was no. However, after viewing how some library communities took this theme and made it their own, there can be a positive outcome. When a library community embraces an ad campaign such as the "I Geek" it takes on a life of its own. How can this simple phrase include the community? By asking patrons what they "geek" and displaying their response for the community to view. The concept is simple: Who doesn't love to talk about themselves and their hobbies? Virtually everyone that comes into the library has a reason for coming but now with the "I Geek" theme they have a reason to share what they know, what they love and why the love it. Wouldn't it be wonderful if several patrons responded with "I geek mysteries" and from that they decide they would love to form a mystery book discussion group at the library. It's a librarian's dream come true to have a program started without that much sweat and pain! It's almost as simple as just add water and watch the program grow. Professional marketers will tell you the success or failure of a campaign depends on all around support from the employees, to the consumers (for the library, that's the patrons) to the executives of the organization. Libraries who found success with the campaign had the same things in common, support for the library administrators who encouraged employees to display their "geek" with geek t-shirts and jeans day, support from staff who were creative with programs that revolved around the theme and an enthusiastic patron base who not only shared what they geeked but spread the word to others in the community about the great programming at the library. Without this chain reaction, the campaign may not have caught on. If that were the case, library administrators would have to evaluate why it did not catch on in their community. Perhaps, this is just an idea in draft mode, the next campaign from ALA should be "My Library Rocks " and have patron fill in the blank as to why their library is so awesome. It is something worth looking into especially during this economic down turn when library usage is up. Libraries rock for so many reasons from providing computer usage to story times for the young ones and information for the upcoming election season. Yes, I geek was a good marketing tool but it's time to tweak it to evolve into another campaign. Frankly, "My Library Rocks" has a nice ring to it. Don't you agree?

Friday, September 28, 2012

The Human Connection At The Library

It isn't a radical thought to believe that libraries are the places that can be described as "connectors". Every library has one similar goal in common, connecting people to information. Many librarians will say that libraries "brand" in terms of marketing is books. That's may be true, however going into the digital age where computers are becoming increasingly important tools to everyday life, how does our brand, "books", help us or hurt us? How will libraries respond to the digital age to remain relevant, reliable and resourceful assets to the community? One of the main concerns that should be in the forefront of the library profession is the role that the digital world plays in human interaction. Take for example, how teens interact today with their friends. It is not uncommon to walk into the teen area of a library and catch them texting to their friends. Where are there friends? Are they at home? At school? Nope. Their friends that they are sharing a text with is likely next to them or down the next isle. Sadly the art of a good spoken conversation may be lost. The blame can not be placed only on the teens, adults are just as guilty. How often has it been said that it is "easier to email someone than call them"? For everything that technology affords us to do in the way of freely choosing how to communicate or accomplish our tasks, there is a growing sense of isolation. The computers have created a world where humans can "artificially" connect but in reality they are only connected the tools they use. Namely gadgets that "connect" the community to the internet 24/7. In many cases, the role of the library may be to be fill that gap and bring a "human" side to the computer age. It's a natural role for librarians to play. How often have libraries been the bridge that brings information and people together. Too many to count. There are many examples to site, but one very important one to begin with are the story time programs that have become a staple of library programs. In story times, librarians introduce reading not only as a means to learn but also to enjoy the written word. These programs also serve to help parents become proactive in helping their child learn. Parents who take their children to story times are most likely read to their children too. Can the digital age remove story time programs from libraries? Everything is possible with YouTube and Skype. However, that would be forgetting that the main ingredient of a good story time is human contact. The interaction between children and librarian can not be replaced by a digital world. One other glaring example is reference services that are provided by librarians. This is the one service that is often overlooked and seen as irrelevant to many patrons. Who needs a reference librarian when finding out the capital of Florida? Even before the internet, basic library skills taught students to look it up in an encyclopedia or atlas. With the advent of the information age, almost every home has access to basic information through Google or Wikipedia. When it comes to bigger research questions that require analytical skills to review information, the skills of a reference librarian is not only helpful but time savers. There have been numerous books where authors in their notes to readers will often give credit and praise to the librarian who helped them with research for their books. Again, the library puts a human touch on finding information in a fast past digital world. The constant challenge for librarians in the next few years is to preserve the human connection in this fast changing world. If we loose the human connection the process of learning, sharing and communication will at the very least slow down at he very worst halted. At the risk of sounding a bit "touchy feely", perhaps its time to promote "hugging" a librarian. If the bridge between informatton and people should collapse, then every community will suffer. This is precisely the reason why every community should have a library or at the very least access to one. This is how libraries will stay relevant, reliable and resourceful, it all starts with one human being helping another.

Monday, September 24, 2012

What if .....?

It is one of those days when a veteran librarian sits back and ponders on the question of What if....? The mind begins to go in various different directions with no particular goal of discovering a new idea or saving the world. With any luck inspiration might strike by just posing the question of What if.... ? What if libraries were gathering spaces for people to meet and talk about whatever interests them. this seems like a natural progression since libraries are often the place to find, search and explore new ideas. However, it is the reverent silence of learning that made libraries the original home school support system. So is silence really golden? Have libraries given up on the silence because that would mean giving up new technology? Should children be seen in libraries but not heard? Disturbing indeed if silence would creep back into the library. It would seem to the younger generation that the library is a graveyard. What if libraries could partner with businesses and the community to share what would be good for the community and how the libraries can play an instrumental role in helping communities grow. That growth won't be evident in the first couple of years of partnerships but realistically it can show fruition years down the line. One more important fact is that these businesses can become allies when funding for the library shrinks. What if it were a perfect world and every resident visited their local library at least once a week. Some communities are lucky to have the core dedicated patrons but sometimes that is not enough. Libraries need to strive on a daily basis to help non-library users to find their reason to come into the library. Of course, the pitfall may be that the library will lose it's "brand" when trying to be all things to all people. That is a trap to avoid when being open to the possibilities of new programs. What if hardcover books cease paper publication within five years? Will libraries be prepared to assist the community to accept the change to digital or will they lag behind Would it be so bad that few books would be shelved or damaged due to weather or overuse? Are librarians resistant to change? If the answer is yes, the community in which they serve will suffer. Not only that, the library itself will suffer due to fewer patrons finding use of it. The doors will be closed for good. If the answer is no, the other questions are irrelevant. The landscape for learning and growing will be rich and inviting. What if when the digital age is in full swing, libraries would be the leaders in directing the next step of technology and struggling to keep up with the latest and greatest. This is a difficult one to think through since many librarians are not technology geeks but have become so due to the many gadgets that retrieve and gather information. Will there be a mobile library in the digital era that will allow users to download information anywhere, anytime and anyhow? Of course this is already happening but consider what could come next? A TIVO like app on your phone that will automatically download the newest books from authors that you have previously read and liked. If it's not already here, and instincts say that it is, it will be soon. The world seems to be changing faster then ever. It's the old adage that comes to mind that says if you can't stand the heat stay out of the kitchen. Fortunately, there are many librarians on the forefront of the "heat" who are willing to test the boundaries of where libraries can and should go, while the rest of us watch with awe at the new services that could be provided for our patrons. One thing libraries should never lose is the human touch. Libraries have that unique ability to change lives in subtle yet remarkable ways. Perhaps this is where the inspiration of the What if... has lead. How do librarians keep the human touch in their work when technology can potentially take the place of interacting with humans? Something to ponder for next time.